Category Archives: Production

Are You Inked?

I have three tattoos: one on my back that resembles a figure-8 that stands for endurance, one on the inside of my wrist that is the symbol for hydrogen (the building block of life), and a Latin phrase on the … Continue reading

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Warning: This Social Media Includes Me

“Who are you?” -Roger Daughtry When it comes to social media, there are two fundamental things that must be known: We must know who you are; and, YOU must know who you are. Whereas the first one in the list … Continue reading

Posted in Behind The Scenes, Casting, Production | Tagged , , , , , | 7 Comments

Social Media, The Sequel: In 3-D and on Ice!

With this week’s release of the trailer for the new movie The Social Network, this topic had been on my mind. You might remember that The Social Network is the big-screen adaptation of the creation of Facebook starring Jesse Eisenberg … Continue reading

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Marketers, What To Give Your Consumers That’s Not Crap

Do you care about your audience enough to give them the one thing that can make all the difference? Continue reading

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Top 5 Steps for Guaranteed Blogging Success

“Now, the making of a good compilation tape is a very subtle art.  Many do’s and don’ts.  First of all, you’re using someone else’s poetry to express how you feel.  This is a delicate thing.” Rob Gordon (High Fidelity) In … Continue reading

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Your Blog is Stupid; or, To Tell the Truth

“To be persuasive, we must be believable; to be believable, we must be credible; to be credible, we must be truthful.” –Edward R. Murrow In AJ Jacobs‘ book The Guinea Pig Diaries: My Life as an Experiment, chapter 3 is … Continue reading

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Is Your Brand as Approachable as a Fake Celebrity?

“My friend says if you were any more handsome it would be a crime. It’s a shame you’re such an asshole.” -Betty Sizemore (Nurse Betty) I’ve recently started reading The Referral Engine by John Jantsch and besides from being an … Continue reading

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