Category Archives: Action

These are posts about “doing” and acting. Getting things done in the world of marketing and PR.

Are You Inked?

I have three tattoos: one on my back that resembles a figure-8 that stands for endurance, one on the inside of my wrist that is the symbol for hydrogen (the building block of life), and a Latin phrase on the … Continue reading

Posted in Action, Production, Story | Tagged , , , , , | 2 Comments

Make My Blog Better

My mother used to say, “The best way to get better is simple, just ask someone who’s already better.”  So, for once in my life I’m going to take my mother’s advice and simply ask people who are better than … Continue reading

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Those Golden 15 Seconds

“In the future, everyone will be famous for 15 minutes.” – Andy Warhol Mr. Warhol was thinking in the correct direction, the only problem was he never imagined Twitter and Facebook.  Think smaller, Andy.  Everyone has the opportunity to be … Continue reading

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Where’s Your Finish Line?

“Irv: A gold medal is a wonderful thing, but if you’re not enough without one, you’ll never be enough with one.                                       … Continue reading

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Social Media Sucks, Especially Twitter

Preface: I am going to spend 2 hours working on this post, whether I like it or not. Social Media Sucks It does.  Think about it, how much of your day is sucked in doing something online?  If you’re anything … Continue reading

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Empty Jar Marketing

“Only he who can see the invisible can do the impossible.” -Frank Gaines What do you see when you look at an empty jar?  Some people think of what used to be in there and wonder how to re-fill it, … Continue reading

Posted in Action, Main Attractions | Tagged , , , , | 2 Comments

Social Media Marketing, a Study in Semantics

“It’s not about vengeance, it’s about justice.” -Every cop drama/revenge movie ever If you have watched TV or seen a movie in the last 5 years, you’ve heard the quote that started this post.  From Jack Bauer to Mel Gibson … Continue reading

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