Steve Jobs Is The Devil

“Steve Jobs is the devil” About 8,730 results (0.33 seconds)

This was an actual search I did just moments ago.  And this was the picture that I found:

To be honest, it didn’t surprise me to find so many posts that included the exact phrase “Steve Jobs is the devil.”  Why, you may ask?  Well, constant reader, that leads me to my observation over the past few days:

Everybody Hates You…

…especially if you are famous or influential.  There have been a multitude of stories recently about the iPhone 4’s reception issues.  You can see a few of them here, here, here (this one’s from the WSJ), here, here, here, here, and here.  I don’t expect you to read each of those articles, so here’s a condensed version of the conversation going on:

Public:  “The new iPhone 4 is here!”

Apple:  “We knew you’d like it.”

Public:  “We LOVE it.  It’s so sleek and updated and revolutio……wait, why isn’t it working?”

Apple:  “What do you mean, it’s working fine.”

Public:  “No it’s not, it keeps dropping calls and getting bad reception.”

Tech Guys:  “We looked into it and it’s because of how the antennae is built.”

Public:  “See?”

Apple:  “You’re just holding it wrong.”

Public:  “Holding it wro….what?  Fix it.”

Apple:  “It’s not broken.”

Public:  “It is so.”

Apple:  “Nuh-uh.”

Public:  “Uh-huh!”

And so on and so forth.

This post isn’t designed to shed new light on the iPhone 4 reception issue, rather I’d like to take a look at how quickly we are to judge and make sensationally scathing remarks about situations we may or may not be involved in.

We Love To Hate

Steve Jobs, LeBron James, Lindsay Lohan, Lady Gaga (what, just me?), and countless other celebrities and mini-celebrities are hated on almost a daily basis.  It’s like we have a drive to lift someone up and place them on a pedestal only to try and knock them off and watch them fall (Anyone remember Britney Spears).

For the last few days I, along with many others, have been following an online dialogue about a consultant’s right to ask for money for a “can-I-just-pick-your-brain” lunch.  Disclaimer:  I am not a highly paid consultant, nor do I work for one, nor do I have close, personal relationships with anyone involved in the following discussion. If you are unaware of the discussion, you can catch up a little with these links.

And throughout the conversation, there were a myriad of tweets going back and forth about the whole thing which I do not have the space here to repost.  Let’s just put it like this:  people agreed with both sides.  Influencers all across the board from @Chrisbrogan to Peter Shankman (@skydiver) to Scott Stratten (@unmarketing) to Olivier Blanchard (@thebrandbuilder) and Christopher Penn (@cspenn) all pitched into the conversation referring to blog posts they have written on the same topic.

My opinion on the matter is irrelevant (I agree with the side of them that say their time is valuable b/c they have built themselves a business and a brand and you wouldn’t expect the same from a carpet cleaner or accountant), what was interesting was how the opinions were divided.  Most people who are established in the industry and are looked up to as influencers and social media celebrities saw no issue with charging for their time.  The other side of the coin was filled with people who are working in the field, but haven’t risen to the level of fame as the others.

We love to hate those on high.

I Want To Be Hated

Don’t lie, you do to.  We all strive for the level of success where people’s opinions of us don’t matter and people are jealous of what we’ve accomplished.  It’s the American Dream.  You just know there was some guy on the Mayflower that said to himself, “One day they’ll be sorry. One day we’ll show ALL those Englishmen how great we are.  Maybe we’ll even save them from Germany or something.”

There is good news though, if you have no desire to be famous and no drive to get there, you won’t.  You will always be in the place you are, but for the rest of us, we will strive to be loved (hated).  I read blogs every day and have a shelf of educational books I’ve read (and not read yet), and I engage in social media platforms because I want to be better.  I want to get to a place where people ask for my opinion and want to pick my brain over coffee constantly.  And I’ll tell you, when I get there, I probably won’t have a problem saying, “Of course, my rate is $____ per hour.”

If you are striving for success with me, I’m glad to have you on this journey.  Hopefully we can learn from each other along the way.

If you get there before me, I’ll be happy for you……and also secretly wish that you burn in hell.  But when you’re there, would you pick me up an iPhone 4?

What do you think?  Should there be a price for success?  What have you truly earned when you are in a place of influence?

About Joey Strawn

Digital marketing sociologist and public relations specialist with experience on national and local campaigns with a love for film and the things it says about our culture and business. Joey is the Senior Social Media Strategist at ISM in Nashville, TN and is in the business of helping people and companies deal with the new universe of social media in their marketing and PR endeavors.
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4 Responses to Steve Jobs Is The Devil

  1. You are a man on top of the news my friend.

    I love this piece – and I’m with you on the when we get there part – I say we charge out the nose and flaunt the hell out of it on Twitter 🙂

    Great stuff Joey!

    • Joey Strawn says:

      I like your enthusiasm. Looks like I’m going to have to start hating you a little early. You’re going places my friend! Thanks for reading and commenting. I always appreciate what you add to the conversation.

  2. “I engage in social media platforms because I want to be better. I want to get to a place where people ask for my opinion and want to pick my brain over coffee constantly. ”

    Joey, it’s just too damn scary to consider how similar we are. I just really appreciated this post, because it articulated so much of what I have been feeling lately. People like Chris Brogan, Gary Vaynerchuk, Jason Falls and others inspire… no, push me to be better. I want to be just like them – not only from the point of view of money or influence, but also from the point of being trusted as someone who has something worthwhile to say/ contribute.

    • Joey Strawn says:

      Jason, you pretty much summed up the whole point of this post with that one statement. we talk a lot about what people “are entitled” to do with their influence when, for me, it’s about honestly establishing that influence and then helping others along the way.

      Thanks for reading and for commenting, you always add something to the conversation and hope to see you back here soon.

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